Razor Projections from The Economist
OK, file this under bizarre. The Economist, the world renowned magazine on business and financial news, had an article last week analyzing the growth rate of the number of blades in a razor. Was it a slow news day? I can't believe they're taking this seriously.
This relationship (see chart) suggests shavers are going to get more blades whether they need them or not. However, just like Moore's law—the observation that computer chips double in power every 18 months or so—it seems that technology as well as marketing determines the rate at which new blades are introduced.
They even got a quote from spokeswoman Michele Szynal of Gillette:
"Every additional blade [...] adds weight and size to a razor."
Um... OK. Hey, thanks for fitting a hyperbolic curve to that graph. Do you really think we're going to have 14 razors per cartridge by 2010? If we could just have one more data point. Someone call Schick and find out when their 6-shooter is coming out.
Read the whole article here, and for extra credit, calculate the areas under the two curves to three significant digits.
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Posted by Russell Neufeld at March 22, 2006 1:16 PM
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