October 6, 2010

Gillette's Twitter Twins Gauge Beard Approval

gillettetwins.jpgGillette is using identical twins, one with whiskers and one without, to find out how people feel about facial hair:

"The campaign from Gillette features identical twins Dean and George Georgiades, one of whom is clean shaven while the other has a beard. It sets them task to see which the general public prefers.

The experiment will be documented and shown online, mainly via Twitter through Gillette's profile. The twins will tackle challenges such as discovering whether shop assistants are more helpful to the bearded or not, and a pasta-eating competition."

The results depend on which twin has the most followers on Twitter: either @georgiogeo or @dino_geo.

Read More in: Gillette

Share this Article with others: social bookmarking

Related Articles:

Came straight to this page? Visit Shaving Stuff for all the latest news.

Posted by Derek Markham at October 6, 2010 5:10 AM
Recent Comments

Post a comment









Remember personal info?




Please enter the letter "p" in the field below:
Please press Post only once. Submission of comments takes up to 20 seconds because of Spam Filtering.

Join the Mailing List Mailing List
Enter your Email


Powered by FeedBlitz
Subscribe - RSS

facebook_badge.jpg twitter_badge.jpg

Site Navigation

Visit our other properties at Blogpire.com!

yahoo.gif

Archives

HomePire

This weblog is licensed under a Creative Commons License.

Powered by
Movable Type 6.2.4
All items Copyright © 1999-2016 Blogpire Productions. Please read our Disclaimer and Privacy Policy