Ford To Advertise On Cans Of Barbasol Shaving Cream

You heard me right. Those classic barber-pole cans of Barbasol are carving out a 4x3 inch section for advertising, and the Ford Motor Company will have pole position.

With a shelf life of up to 90 days, companies can capitalize on multiple and recurrent impressions to promote their products, services and events. [...] Ford Motor Company is the first company to choose cans of Barbasol, promoting the inaugural season of the Ford Racing Mustang Challenge for the Miller Cup professional racing series. Ford's version of the can features a white Mustang on the front. The cans, which will be on shelves in August 2008

Now it seems to me that it would have been a much better option to advertise on cans of Miller beer, given that this is the Miller Cup. Then again I'm sure there's some legal regulation about advertising on beer, given that you can't advertise for beer on virtually anything, so shaving cream is the next logical choice. Makes perfect sense to me.

Love shaving? And racing? Win a "Free VIP weekend for two, at Miller Motorsports Park, for the Season Finale of the Mustang Challenge for the Miller Cup." Go to MustangChallenge.com/Barbasol for all the details.

Read the full press release at MarketWatch.

Reader Review of Barbasol Ultra Sensitive Skin Shaving Cream and Balm

Shaving Stuff reader Keith recently wrote in with this review of Barbasol Ultra Sensitive Skin shaving cream and balm.

I switched to the Kiss My Face line of shaving lotions a number of years ago after trying a sample because I felt it did as good a job as my current shaving cream and better prevented razor burn. I chanced across this Barbasol shaving cream by accident and necessity and was impressed with how much nicer the shaving experience was. I felt it was both a smoother and more effective shave and haven't had any razor burn issues. It is now my new shaving cream. Oh - and the moisture balm is nice at conditioning the skin without any sting or discomfort which is a nice added bonus. I'd recommend these products to anyone with sensitive skin trying to avoid razor burn while getting a nice close shave.

Nice! Sounds like we've got a winner. You can find Barbasol Ultra Sensitive Skin at most major supermarkets and drugstores, typically for under $5.

Bowling for Barbasol

A month ago we got shipment of Barbasol products in and created a tribute to Andy Warhol. Now we've received a few more of their shaving creams and are continuing to have some fun. I certainly don't mean any disrespect, but with ten cans of shaving cream, ideas start popping into your head other than shaving. Believe me, with Halloween coming up, setting up Bowling for Barbasol was the tamest I'd allow photographed.

So, some things you should know - along with the original line of Barbasol shaving creams, Barbasol now has new Barbasol Ultra, a premium version of their shaving cream. Also, they've got a cute website featuring a boxum Swede (?), a clever commercial, and a few silly takes on those inane Successories for you to create and/or print out.

This Just In - Barbasol

Got a shipment of Barbasol in recently. Set up the cans on a shelf because they looked cool. People keep coming by and saying it reminds them of an Andy Warhol. The funny thing is that the folks over at Barbasol sent a CD of product images we could use. They're really good; professional quality. And here we are displaying their product with a consumer-grade camera against my painted wall. That's art, right? I assume Andy Warhol would be proud.